Instagram gives unfollow suggestions in following column

Instagram will now show you who you interact with least frequently in case you want to unfollow them. In an effort to help you keep your feed clean and relevant, today Instagram is launching “following categories” that divides the list of who you follow into batches, including “most seen in feed” and “least interacted with.” That way if someone annoying or boring is overwhelming your feed, or there’s someone whose content you’ve proven to not be interested in, you can easily remove them. Time to axe those courtesy and pity follows.

“Instagram is really about bringing you closer to the people and things you care about — but we know that over time, your interests and relationships can evolve and change,” a spokesperson tells me. “Whether you graduate, move to a new city, or become obsessed with a new interest and find a community, we want to make it easier to manage the accounts you follow on Instagram so that they best represent your current connections and interests.”

To access the feature, go to your profile, then “following,” then you’ll see the categories you can explore. You’re also able to sort who you follow by earliest to latest and vice versa, in case you want to clear out your earliest adds or make sure you actually care about the latest people you followed.